Graphic Specifications

Graphic Specification - Check the following for your art files.

  • CMYK Mode? Your graphic must be in CMYK mode. Colors may differ in RGB mode.
  • Rich Black CMYK Value - C 0%, M 0%, Y 0%, K 100% (see below for more details)
  • Good Resolution? Please use 300dpi images and a document set up of 125DPI or upload as Vector.
  • Right Dimensions? Your file needs to be saved at the correct document size as the template.
  • Preferred File Type - PDF | Acceptable Files - TIFF, JPG, AI, EPS, PSD (flattened)
  • Fonts - Outlined, Images - Embedded
  • Art files need to be print ready with no template lines

Graphic Tips

1. Color Mode

Your file has to be in CMYK mode. You can go to Image > Mode > CMYK to view the setting.


2. Regular Black / Rich Black

If you have ever had problems getting a nice deep black printed, you are not the only one. When designing your art,
please use our new rich black formula.
C 0%, M 0%, Y 0%, K 100%

We have adjusted our rips for this specific color and are getting much better output.

Black settings

Black comparison and paper release

True black 0-0-0-100 vs Rich Black 75-75-75-100
Transfer release showing true black vs other blacks and overinking
Ink release from paper

 


RGB Black to CMYK and True black Photoshop adjustment

 

Reasons why we recommend true black vs rich black settings

  1. Better transfer yield: reduces overinking which leads to print defects such as banding, mottling and transfer wrinkles
  2. Automated proofing: less likely to flag your project
  3. Standardizes your black when submitting files to various print houses
  4. Cleaner black vs. muddy black

Tips for Photoshop users

Image Resolution

Images should be high resolution 300 DPI.

In Photoshop, you can go to

  1. IMAGE
  2. IMAGE SIZE
  3. to find out your file resolution.

Determine Image Quality from Source

  • Low Quality:
  • Screen capture of video frame
  • Low resolution / low quality stock photography
  • Image lifted off a web-page
  • Good Quality:
  • High resolution / high quality stock photography
  • High resolution / high quality scanner

Raster Document DPI Set Up at 125 DPI

While we recommend using 300 DPI images the overall document you are designing in only needs to be 125dpi. We suggest placing or dragging high resolution images into this 125dpi Document and scaling as needed.

Color Mode

Your file has to be in CMYK mode. You can go to Image > Mode > CMYK to view the setting.

Tips for Illustrator users

Image Resolution

Your images (any graphics that are not vector) need to be 300 DPI at full size.

Determine Image Quality from Source

  • Low Quality:
  • Screen capture of video frame
  • Low resolution/low quality stock photography
  • Image lifted off a web-page
  • Good Quality:
  • High resolution/high quality stock photography
  • High resolution/high quality scanner

Why 125 DPI?

While we recommend using 300 DPI images the overall document you are designing in only needs to be 125dpi. We suggest placing or dragging high resolution images into this 125dpi Document and scaling as needed.

If you are uncertain of the quatlity of your images, please call us at 800.640.9544 or email us at info@wsdisplay.com

Color Mode

Your file has to be in CMYK mode.

Fonts

Convert all your text outlined.

*If your text are not created outlined, font shift might occur.

Saving

When you are done with the design, save the file in EPS format.

If you have extra graphics outside of the finished size area, create a crop area with the exact size of finishing size before saving.

Before you upload the file(s) to us, open the EPS file you just saved.

Review all the graphics/text and make sure the dimension is right.

If you are uncertain of the quality of your images, please email us at info@display.co.